WHY MEDIA MONITORING AND ANALYSIS IS ESSENTIAL
Businesses of all sizes have access to a wide media coverage especially in today’s digital age...
DIFFERENCE BETWEEN BRAND ADVOCACY AND BRAND AMBASSADORSHIP
The main aim of both marketing strategies is to promote a brand particularly through word-of- mouth....
Chief Adedayo Ojo, Founder and Chief Executive Officer of Caritas Communications Limited, Wins Industry Star Award
Founder and Chief Executive Officer of Caritas Communications Limited, Chief Adedayo Ojo, has won th...
BRAND ADVOCACY’S ROLE IN THE SUCCESS OF A BUSINESS
One major mistake business owners often make is neglecting to build a solid business-client relation...
BRAND AWARENESS
One of the most important steps in promoting a new brand or reviving an old one is to […]...
CARITAS CEO, ADEDAYO OJO, BAGS LAPRIGA LIFETIME ACHIEVEMENT AWARD
Founder and Chief Executive Officer of Caritas Communications Limited, Chief Adedayo Ojo, has been h...
3 Media Relations Strategies PR Pros Should Know
Building a reputable brand is a goal every organization will always yearn to achieve. The slightest ...
4 Reasons Public Relations is Important for Every Business
Everyone seems to know the term public relations (PR), but not everyone understands what it means. ...
Importance of Public Relations in Brand Management
It is no hidden fact that anyone who runs a business wants their brand to be out there […]...
Public Relations Tips To Help You Build Your Brand
Every business is set up to solve a need or provide a service to a targeted group of […]...