WHY MEDIA MONITORING AND ANALYSIS IS ESSENTIAL
Businesses of all sizes have access to a wide media coverage especially in today’s digital age...
DIFFERENCE BETWEEN BRAND ADVOCACY AND BRAND AMBASSADORSHIP
The main aim of both marketing strategies is to promote a brand particularly through word-of- mouth....
CARITAS CEO, ADEDAYO OJO, BAGS LAPRIGA LIFETIME ACHIEVEMENT AWARD
Founder and Chief Executive Officer of Caritas Communications Limited, Chief Adedayo Ojo, has been h...
Inside ‘Public Relations Thoughts and Deeds’
The public relations landscape in Nigeria has come a long way. It has not only grown over the [&hell...